正如畢菲特的看法所暗示，互聯網可能正在長期威脅(或攤薄)報紙業生計之源 --> 廣告收入
轉型互聯網版，尤其是專注具質素的專欄，可能是未來報紙業生存之道。
------------------------------------------------
(WSJ; 4 May 09)
巴菲特(Warren Buffett)對報業前景持悲觀看法。當被問及是否考慮投資報業時﹐他回答稱﹐就大多數美國報紙而言﹐無論價格如何﹐他都不會買入這些公司股票。他說﹐這些報業公司有可能陷入無休止的虧損局面。
他說﹐問題在於報紙曾經對美國公眾而言非常重要﹔只要報紙有讀者﹐就會吸引廣告商的注意﹐但除此之外還存在許多其他的獲取新聞的渠道﹐例如互聯網﹐因此這意味著報紙廣告收入將大幅下滑。
3 則留言:
係大勢所趨,正如通訊界如果在電話橫行時仲死抱住電報業務必死無疑!
(講起E單想起一個都會傳奇:好多人傳話早已經有石油代替品,只係油公司為自己利益而秘而不宣;
但經濟學上早有解釋:如果真有其事而該替代品利潤比賣油高,油公司早已經轉晒行而唔會死抱住賣油,冇轉行證明即使有利潤/效率都不及石油!)
网络是趋势
趋势可以使报业受创
但亦可为报业所用
创新是死里逃生的唯一途径
传统势必会被新事物渐渐代替
新事物也会慢慢变成一种习惯
然后变成一种新“传统”
世界上的所有事物都有一个过程：
诞生——成长——壮大——稳定——衰弱——死亡
区别在于各个事物经历整个过程的时间或长或短，还有就是在诞生和死亡之间是否生产出“后代”（也可以是衍生品）传承or延续原本主体的血脉
It is not just that Buffett talked about when I was here.
He was saying
i. Current environment has accentuated the problem with newspapers (erosion has
been accelerated)
ii. Would not buy most newspapers at ANY price
1. Used to be the ultimate business, now they face unending losses
2. Essential nature is gone
a. No pricing power
b. Not essential for advertisers
3. There is nothing on the horizon that changes that
iii. Could have sold the Buffalo News years ago but refused to do it
1. It is worth less now
2. As long as they don’t see unending losses then they will keep it
iv. WPO has no answers for the slump in the newspaper business
1. Do have good education and cable businesses though
發佈留言